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Signed exhibition area for 3rd CIIE exceeds 60 pct of planned area

The third China International Import Expo, (CIIE), has witnessed an increase in the signed exhibition area, which is more than 60 percent of its planned exhibition area, according to the organizer. The CIIE is the first dedicated import exhibition in the world and has seen fruitful outcomes in the past two expos. The third CIIE will take place in Shanghai from Nov. 5 to 10. At its first online overseas roadshow promotion event, Liu Fuxue, Vice Director of the CIIE Bureau , said, β€œ More than 1,000 global enterprises, including nearly 100 exhibitors from Germany, have signed up to attend the 3rd CIIE, said Liu Fuxue, vice director of the CIIE Bureau.” "German companies played important roles in the last two editions of CIIE, and we had planned to hold a roadshow event in Germany to attract more German companies," Liu added. Christine Mueller, deputy general manager at AHK/GIC Shanghai, said the COVID-19 pandemic has considerably worsened economic outlooks. "This is why platforms such as the CIIE will be even more important to foster new connections and to deepen existing relations," said Mueller. "The last two editions have proven that CIIE is an excellent platform for German companies to develop closer relations with partners in the public sector and to network with existing or new potential business partners in China." To accelerate the preparation of the third CIIE this year, phone calls, video calls and emails, as well as cloud signing, have been introduced.

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